A couple at the edge of a mountain lake at golden hour, a waterfall and a modern house behind them

Built for people with equity at companies like

NVIDIA Apple Google Meta Microsoft Amazon Tesla Netflix

Your wealth,
beyond one stock.

Get started

Don't let one company decide your future.

Investment management for tech employees with too much in one stock.

Concentration builds wealth. Diversification keeps it.

Forward helps you diversify with less tax.

Your advisor builds a Forward Personalized Index around your stock.

Talk to an advisor →

A few questions, then a free 30‑minute call.

Your stock Personalized Index Gains realized Offset by harvested losses Illustration1

How Forward works

Everything that matters, built around your stock.

  • Your advisor
  • Tax engine
  • Direct index
  • Company and market data

Illustration of the process2

Who it’s for

Illustrative image: a man reviewing papers at a kitchen counter at night
Company
GOOGL
Position
$4.2M
Cost basis
$900K
If sold at once
about $1.2M in tax
Illustrative image: a woman at a table with papers, looking out at a city at night
Company
IBM
Position
$2.8M
Cost basis
$1.1M
If sold at once
about $630K in tax
Illustrative image: an older man reading papers at a dining table at dusk
Company
AAPL
Position
$1.6M
Cost basis
$60K
If sold at once
about $370K in tax

RSUs from a former employer. Wants to diversify without one huge tax bill.

Hypothetical profiles, not clients3

Getting started is easy

Bring over your concentrated stock. We build your index around it.

Account typeIllustration4
Individual
Joint
Trust
Select your brokerageIllustration4
Charles SchwabFidelityVanguardRobinhoodInteractive Brokers

And most other U.S. brokerages5

Your holdingsIllustration4
GOOGLDiversifying4.9%
AAPL6.1%
MSFT5.7%
NVDA3.4%
AMZN3.1%
META2.4%
  1. 1Create your account

    Individual, joint, or trust, at an independent custodian.

  2. 2Transfer stocks

    Shares move in kind, cost basis with them. Nothing is sold to start.

  3. 3Build your Personalized Index

    A broad index that leaves out your stock, holds less of its sector, and skips anything you’d rather not own.

Talk to an advisor →

A few questions, then a free 30-minute call.

Key facts

  1. HoldingsA few hundred U.S. stocks, in your name
  2. BenchmarkS&P 500®
  3. LiquidityDaily, no lock-up
  4. Tax-loss harvestingAutomated daily scanning6
  5. Advisory fee0.89% a year, $2,700 minimum7

Frequently asked questions

Forward Wealth is a registered investment adviser for people with a concentrated stock position. You work with an advisor who helps you diversify out of one stock while reducing the tax on your gains, using a personalized direct index with tax-loss harvesting where appropriate.

Most people weigh three choices: sell it all and pay the tax in one year, hold it and keep the risk, or sell in stages. Forward sells in stages, inside a personalized index whose harvested losses can offset part of the gains. Exchange funds and hedging strategies are other routes, and we’ll tell you if one fits you better.

You can’t avoid it entirely, but you can reduce what you owe now. Losses harvested inside a personalized index can offset part of your gains as you sell. Those losses also lower the cost basis of the stocks that replace them, so part of the tax is deferred, not erased.

Direct indexing means owning the individual stocks in an index instead of a fund that holds them. Because you own each stock, losses on individual names can be harvested to offset gains. Your Forward Personalized Index holds a few hundred U.S. stocks in your own account and leaves out your concentrated stock. How direct indexing works.

An exchange fund pools your stock with other investors’ shares in return for a slice of the combined fund, which usually has to be held for about seven years. It can suit investors who qualify and can leave the money locked up. With Forward, nothing is pooled or locked up: the stocks sit in your own account and you can leave whenever you want.

People with $250,000 or more in one publicly traded stock, held in a taxable account. Locked-up shares, unexercised options and company stock in a 401(k) don’t fit yet. We’ll confirm on the first call.

Yes. A fiduciary is legally required to act in your best interest. As a registered investment adviser, Forward Wealth owes you that duty: to put your interests ahead of ours and to disclose any conflicts. Our registration and Form ADV are public on the SEC adviser record.

0.89% a year of the assets we manage, with a $2,700 annual minimum fee, as described in our Form ADV Part 2A. Custodian and direct-indexing platform fees are separate. We walk through it all on the first call, before you sign anything.

Your account is held at an independent custodian, in your name, not at Forward. If Forward closed, your stocks would stay where they are, and you could move them to another brokerage or hire another adviser. How we safeguard your assets.

It’s free and takes 30 minutes. We talk through your position, your cost basis and how fast you want to diversify. If Forward isn’t a fit, we’ll say so.

Most people with one big position want the same thing. Get out at their own pace, without paying the whole tax bill in one year or locking the money up. Forward is built for that.

Dillon Ferguson, CFP® · Founder

Start with your stock.

Check us: SEC adviser record · CFP Board verification · How we safeguard your assets

Disclosures

  1. Illustration of the process, not a client account. Company names and logos are shown for illustration only and are not holdings or recommendations. ↩

  2. Illustration of the process, not a client account or a projection. Whether a loss is available to harvest depends on the market; losses may not occur. Harvesting lowers the cost basis of replacement stocks, so part of the tax is deferred, not avoided. Wash-sale rules apply. ↩

  3. Hypothetical profiles, not Forward clients. Images are AI-generated illustrations. Company names and tickers identify a stock only; Forward is not affiliated with these companies and is not recommending their shares. “If sold at once” taxes the whole gain at 2026 long-term rates for a gain that size (federal 20% plus 3.8% net investment income tax, plus state and city). In order, the profiles assume a California resident (37.1% combined), a New York City resident (37.3%) and a Florida resident (23.8%). Your tax depends on your income, deductions and holding periods. ↩

  4. Screens illustrate each step and are not a Forward app; holdings, percentages and dollar figures shown are hypothetical. Your account is opened at, and viewed through, an independent custodian. ↩

  5. Brokerage names and logos identify firms shares are commonly transferred from; Forward is not affiliated with or endorsed by them. Charles Schwab & Co., Inc. is also one of Forward’s custodians. The sending firm may charge a transfer fee. ↩

  6. Tax-loss harvesting uses the custodian’s automated tax-management tools, which scan accounts daily; losses are harvested where appropriate. ↩

  7. Annual fee on assets Forward manages, with a $2,700 annual minimum, per Form ADV Part 2A. Custodian platform and direct-indexing fees are separate. Fees reduce returns, including any harvesting benefit. ↩